Your Coffee Break Just Got a Purple Accent
Think about your last coffee break. Was it really just about the caffeine? More often, it’s the pause you take before the next meeting, the half hour spent catching up with someone over two cups, a quiet moment entirely to yourself, or the drink that somehow ends up photographed before you’ve taken a single sip.
We think carefully about what we wear, which earrings to put on, how to layer a stack of rings. The coffee in our hand deserves the same attention, and that’s exactly what CaratLane, celebrating 18 years this year, is betting on with a new collaboration: three limited-edition Ube drinks with Third Wave Coffee, each carrying its signature purple and a detail that feels unmistakably CaratLane.
When CaratLane Purple Met Ube
Purple has always been CaratLane’s colour, the one you associate with the brand before you’ve even seen the logo. Ube, the vivid purple yam behind one of the biggest flavour trends in cafés right now, turned out to be its perfect match. One brand already owned the colour. One ingredient already owned the trend. Put them together, and you get a drink that looks like it was designed specifically for CaratLane, because in a way, it was.
It’s a crossover that makes sense on paper and even more sense in a cup: jewellery, coffee, colour and culture, all meeting at the same shade of purple.
What Is Ube?
If you haven’t come across it yet, Ube is a root vegetable, a type of purple yam rooted in Filipino cooking, where that striking colour has made it a staple for generations. On the palate, think gentle sweetness with a nutty, almost custardy warmth running underneath. Cafés everywhere have caught on to it lately, less for how it tastes alone and more for the sheer visual punch it brings to a menu, making it an obvious pick for a brand built around one unmistakable colour.
Meet the Three Limited-Edition Ube Drinks
One side of the CaratLane X Third Wave Coffee pairing knows how to build a beverage menu that keeps people curious; the other knows how to name a piece of jewellery catchy enough to stay with you. Put the two together, and you get three drinks that read less like menu additions and more like something that escaped from CaratLane’s own world and landed in a cup.
Ube Diamond Velvet: The name alone tells you what to expect: something smooth, something indulgent, something with a little shine built right in.
Ube Matcha Shine: A drink that pairs Ube’s signature hue with a name that could just as easily belong to a jewellery collection, playful, bright and a little bit extra.
Jasmine Ube Bling: Floral, purple and unapologetically named for the sparkle it’s inspired by.
The Detail That Brings the Bling
Here’s what ties the whole collaboration together: every drink in the range is finished with handcrafted diamond-dusting latte art. A diamond pulls your eye in one setting; a dusting of sparkle on top of a cup does the same in another; and purple sits underneath, holding the whole picture together.
The Purple Experience Goes Beyond the Cup
This isn’t just three new drinks quietly added to a menu; it’s built to be noticed, picked up and shared. Participating outlets get co-branded displays and signage, dressed-up digital menus, and a co-branded postcard with every order. Ordering in instead? Your drink arrives in a custom cup with a collectable card worth keeping. Near a CaratLane store during the campaign? Cross-promotional offers are waiting at the nearest Third Wave Coffee, too. The point is simple: this is something to discover and collect, not just order.
Your Coffee Break, Your Jewellery Mood
Here’s where it all loops back to what CaratLane does best: helping you express yourself through small, everyday choices.
Match Your Pour to Your Sparkle
Just like your jewellery, your coffee order says something about your mood that day.
Craving something that mirrors the sparkle of your diamond jewellery? Ube Diamond Velvet fits that instinct exactly. On a day that’s about treating yourself, no occasion required, that’s the same energy behind a Self Rewards pick, and the mood Ube Matcha Shine suits on an otherwise ordinary afternoon.
When coffee turns into a longer sit-down with people you like, a few stackable rings worn together, several small pieces building into one look, matches the energy of working through all three drinks over one catch-up.
Chasing colour over anything else? Gemstone jewellery is your cue, and Jasmine Ube Bling makes the same case in a cup. Want CaratLane’s signature shade in both forms? There’s a whole edit of purple jewellery built for exactly that.
And on an ordinary morning run for coffee, your daily-wear pieces, the fine jewellery you reach for without thinking, are quietly doing what your go-to order does too: making a routine moment feel more like you.
So, which pour matches today’s mood?
Where and When Can You Try the Purple Ube Range?
What: Ube Diamond Velvet, Ube Matcha Shine and Jasmine Ube Bling, the three limited-edition drinks from the CaratLane X Third Wave Coffee collaboration.
- Where: Participating Third Wave Coffee outlets nationwide, with cross-promotional offers at outlets near CaratLane stores during the campaign.
- How: Walk in at any Third Wave Coffee outlet, or order in through Swiggy and Zomato.
- When: October 4 to November 15, 2026. It’s a limited run, so this particular shade of purple won’t be around forever.
18 Years of Making Everyday Moments Feel More You
Eighteen years in, CaratLane’s point has always been the same: an occasion isn’t a prerequisite for choosing something that makes a moment feel a little more yours. Sometimes that’s a piece of jewellery picked out for no particular reason. Sometimes it’s a pause stolen between meetings. Sometimes, apparently, it’s a purple coffee with a little bit of sparkle on top.
What you put on isn’t the only place your taste shows up; it comes through in what you order, where you choose to slow down, and the small things you pick simply because they feel like you. This collaboration is really just that thought, poured into a cup.
Try the limited-edition Ube range while it lasts, and when you’re ready for the jewellery version of that feeling, explore CaratLane’s everyday collections.
FAQs
- What is Ube?
It’s a root vegetable, specifically a type of purple yam, that’s long been part of Filipino cooking and is instantly recognisable for its deep, naturally occurring colour. In taste, expect a gentle sweetness with a warm, slightly nutty note running through it.
- What does Ube taste like?
Broadly, it leans gently sweet with a nutty warmth, somewhat reminiscent of vanilla. That’s a general description of the ingredient itself, not a claim about the exact taste of any specific drink in this range.
- Where can I try the CaratLane X Third Wave Coffee Ube drinks?
The range is available at participating Third Wave Coffee outlets nationwide and through delivery on Swiggy and Zomato for the duration of the campaign.
- What is the diamond-dusting latte art in the CaratLane X Third Wave Coffee drinks?
It’s the handcrafted, jewellery-inspired finishing detail featured across all three drinks in the collaboration, a visual nod connecting the sparkle of diamonds to the coffee experience itself.
