As we prepare to honour one of the most spiritually significant festivals dedicated to Goddess Lakshmi, it’s essential to know when and how the celebration begins.
When is Varalakshmi Vratham in 2025?
Varalakshmi Vratham in 2025 will be observed on Friday, August 8, 2025. Celebrated on the second Friday of Shravan (according to the Hindu lunar calendar), this sacred occasion is dedicated to Goddess Lakshmi, particularly her eight divine forms known as Ashta Lakshmi.
Varalakshmi Vratham 2025 Muhurat and Timings
The ideal Varalakshmi Vratham muhurtham is during the early morning hours when the house is calm and sacred rituals can be performed uninterrupted.
- Tithi Starts: August 7, 2025 – 6:45 PM
- Tithi Ends: August 8, 2025 – 4:55 PM
- Puja Time: 6:00 AM to 12:00 PM on August 8, 2025
What is Varalakshmi Vratham? Understanding Its Rituals & Significance
Varalakshmi Vratham is more than just a ritual—it’s a celebration deeply rooted in devotion, tradition, and the spirit of abundance. To truly appreciate its significance, it’s important to explore the spiritual beliefs and customs that surround it.
Spiritual Significance of Varalakshmi Vratham
Married women observe Varalakshmi Vratham to seek the blessings of Goddess Lakshmi for prosperity, fertility, good health, and harmony within their households. The vratam invokes the grace of Ashta Lakshmi—the eight manifestations of the Goddess, each representing different aspects of wealth such as courage, success, progeny, and wisdom.
Regional Beliefs & Traditions
Mainly celebrated in Tamil Nadu, Karnataka, Andhra Pradesh, and Telangana, the festival sees regional variations in rituals. While the essence remains the same, the way the Kalash is decorated, the order of prayers, and the types of naivedyam prepared can vary significantly during the Varalakshmi Pooja.
Ritual Preparations: Kolam, Kalasham & Home Decoration
The sacred Kalash is carefully set up. It is filled with rice or water and decorated with fresh mango leaves, a coconut smeared in turmeric, lemons, and adorned with flowers and jewellery. Homes are decorated with banana stems, rangoli or kolam, and turmeric-coated rice, believed to bring good fortune and auspiciousness.
Spiritual Foods & Offerings Prepared on the Day
Special dishes prepared include sweet pongal, sundal, kozhukattai, payasam, and other traditional items. These offerings are symbolic of abundance and are served to both the Goddess and the visiting women who are honoured as manifestations of Lakshmi herself.
Pooja Essentials & Preparation Checklist
Key Items for the Varalakshmi Vratham Pooja
- Kalash
- Lakshmi’s face or idol
- Fresh saree
- Jewellery
- Thamboolam items
- Coins (gold/silver)
- Flowers, turmeric, and kumkum
These items are arranged to create a sacred space for the Goddess.
Why Lakshmi Coins Are Spiritually Important
Lakshmi coins, often crafted in 22Kt or 24Kt gold, are more than decorative—they symbolise prosperity, gratitude, and the cyclical nature of abundance. Featuring religious motifs such as Goddess Lakshmi or Ashta Lakshmi, these coins are traditionally offered during puja and reused year after year.
They are:
- Spiritual offerings that invoke the Goddess’s blessings when placed near the Kalash or idol.
- Heirlooms passed on through generations, often gifted to daughters-in-law or newly married women.
- Tools of charity, sometimes donated to the less fortunate after the vratam, as a form of giving back.
- Treasured keepsakes, carefully stored and brought out each year to mark the sacred day.
How to Place Lakshmi Coins in Your Altar
If you’re incorporating a coin into your altar setup, keep these simple dos and don’ts in mind:
Do’s:
- Place the coin beneath or beside the coconut in the Kalash.
- Use fresh flowers or turmeric rice as a base for display.
- Clean the coin gently with a soft cloth before the puja.
Don’ts:
- Avoid placing it upside down or near impure or cluttered items.
- Do not use holders that are cracked or chipped.
Creative Coin Holder Ideas:
- Lotus-shaped brass or silver trays
- Velvet-lined display stands
- Wooden peeta with Lakshmi motifs
- Miniature domes or glass boxes
- Handmade clay holders painted in festive colours
These enhance the spiritual ambience while making your altar look beautiful and personalised.
Jewellery as Decoration and Offering
Jewellery is traditionally used to adorn the Kalash and the Goddess’s face, reinforcing themes of wealth and celebration. From gold necklaces draped on the Kalash to temple bangles placed near the idol, these offerings are visual expressions of devotion and gratitude. You can also explore CaratLane’s Ananta Collection, crafted in 22K gold with close-set diamonds—for meaningful additions that match South Indian pooja traditions.
Newly married women often receive symbolic items from their mothers-in-law, such as silver Chombus or gold Ambal Mugam faces, marking their first vratam and the start of a new tradition.
Once the pooja is complete, it’s time to share the blessings—return gifts are a thoughtful part of the Varalakshmi tradition.
Varalakshmi Vratham Return Gift Ideas That Carry Meaning—Not Just Glitter
Return gifts, or vayana, are an essential part of Varalakshmi Vratham, symbolising shared blessings and goodwill. Depending on the closeness of the relationship and your budget, you can choose from meaningful gifts that go beyond the usual glitter.
Popular options include jewellery tokens, kumkum boxes, Lakshmi coins, and personalised charms. Thoughtful choices also include silver pooja sets, diya holders, gold-plated thamboolam sets, and framed Lakshmi portraits. For instance,
Gold & Silver Coins:
Gold coins, such as the 1g 22Kt Lakshmi Gold Coin and the 5g 24Kt Lakshmi Gold Coin from CaratLane, make treasured keepsakes. From the Shaya collection, symbolic silver coins such as the 50g Banyan Tree 999 Purity Silver Coin or the 20g Laxmi Ganesh 999 Purity Silver Coin make thoughtful and auspicious gifts.
Jewellery Tokens:
Jewellery tokens for family members could include elegant options like Dual Pear Diamond Stud Earrings, Lattice Butterfly Diamond Pendant, or even the Prism Peak Navratna Necklace.
Personalised Charms and Keepsakes:
Initial pendants, zodiac charms, or custom-engraved pieces are perfect for younger guests or as memorable tokens for your closest circle. Look at the Cursive Alphabet Gold Charm or the Trace Diamond Personalised Band.
Decorative Pooja Items:
- Silver diya holders
- Gold-plated thamboolam trays
- Framed Lakshmi portraits
- Miniature Kalash sets
Beyond the pooja, how you present yourself also adds to the spiritual ambience of the day.
What to Wear for Varalakshmi Vratham? Outfit + Jewellery Styling Guide
Opt for traditional sarees like Kanjeevaram, Pochampally, or Banarasi with rich motifs that reflect spiritual and cultural values.
Gold remains the go-to choice for traditional poojas due to its sacred value and visual warmth. However, lightweight diamond jewellery, like small studs or sleek pendants, offers a modern touch that appeals to younger women or those who prefer subtlety.
Top Must-Have Jewellery Pieces for a Graceful Varalakshmi Vratham Look
Choosing the right items can enhance the spiritual atmosphere while allowing you to express your personal style. Wearing them is both an act of devotion and a form of cultural pride. Here are a few meaningful jewellery options you can consider for the occasion.
For those seeking jewellery rooted in tradition yet crafted with precision, CaratLane’s Ananta Collection is a fitting choice. Designed in 22K gold with close diamond settings, this range includes bangles, necklaces, rings, and stud earrings inspired by classic South Indian motifs—ideal for the pooja and festive season.
Explore hero products top picks:
- 22K gold diamond rings: Olirum 22k Gold and Diamond Ring, Ciriya 22k Gold and Diamond Ring, Cikku 22k Gold and Diamond Ring
- 22K diamond earrings: Sikku 22k Gold and Diamond Stud Earrings, Kolam 22k Gold and Diamond Stud Earrings, Kavarcci 22k Gold and Diamond Stud Earrings
- Close setting diamond bangles: Sikku 22k Gold and Diamond Bangle, Kavarcci 22k Gold and Diamond Bangle, Kolam 22k Gold and Diamond Bangle
- Diamond necklace in a closed setting:
- Mangalsutra: Add a sacred touch with pieces like the Kamya Gold Coin Mangalsutra, a classic representation of marital grace and auspiciousness.
- Nose Pins: Complete your festive look with dainty nose pins like the Gauri Diamond Nosepin or the Plush Gemstone Nose Pin for a traditional yet delicate touch.
These thoughtfully chosen items honour the essence of the Varalakshmi Vratham celebration. Celebrating with children? Here’s how to include the little Lakshmis in a way they’ll remember.
Varalakshmi Jewellery for Kids: Adorable Pieces for Your Little Lakshmi
Kids love to feel included in festive rituals, and Varalakshmi Vratham is a beautiful opportunity to let them participate in style. While traditional motifs like Lakshmi pendants and spiritual symbols are always cherished, you can also introduce a touch of fun through whimsical designs and personalised elements.
Consider delicate pieces like the Precious Kids Gold Chain, Ganesh Ji Kids Gold Pendant, or the Elephant Kids Gold Bracelet for a spiritual touch. You can also add playful charm with designs like the Rainbow Butterfly Stud Earring or the Evil Eye Kids Ring.
Personalised charms with initials, zodiac signs, or favourite animals are great alternatives for young girls who want something unique. You can even explore playful styles, such as the Rapunzel Flower Earring or the Goofy Personalised Necklace, which add a fun element to their festive ensemble. These lightweight, safe-to-wear designs make adorable gifts and help the little Lakshmis in your life connect with cultural traditions in an enjoyable, memorable way.
Temple Jewellery: The Soul of Varalakshmi Puja Looks
Temple Jewellery is every South Indian woman’s first choice for festivals. Crafted with religious motifs and traditional patterns, temple jewellery exudes spiritual grace and cultural pride. These designs have stood the test of time, becoming a staple during poojas and significant life events. CaratLane’s Lakshmi-inspired designs and 22kt jewellery offer the ideal combination of heritage and modern comfort, allowing you to celebrate with authenticity and ease. The Ananta Collection, in particular, features close-set diamond styles in 22K gold, blending the richness of South Indian craftsmanship with the elegance of diamonds.
How to Reuse Your Varalakshmi Jewellery for Weddings and Other Festivals
Your Varalakshmi Vratham jewellery doesn’t have to sit in the locker all year. Utilise your Varalakshmi Vratham-specific purchases for other occasions, such as Diwali, weddings, Navratri, or family celebrations. Layer necklaces, mix bangles with modern outfits, or wear traditional earrings with festive kurtas to get more value from your investment.
Where to Buy Authentic Lakshmi Coins and Jewellery for Varalakshmi Vratham
When purchasing Lakshmi coins for Varalakshmi Vratham, opt for BIS Hallmarked 22K gold coins from reputed jewellers like CaratLane. These coins typically feature religious motifs such as the image of Goddess Lakshmi, reinforcing their spiritual significance. Always check for purity certification to ensure authenticity and long-term value.
CaratLane offers a wide range of 22Kt coin options in both small and large denominations—perfect for pooja rituals, gifting, or heirloom investment. Their jewellery collections feature a blend of traditional craftsmanship and wearable designs, making them ideal for both festive and daily use.
Why CaratLane?
- Certified Diamonds & BIS Hallmarked Gold: Assurance of purity and quality.
- Designs That Balance Tradition & Modernity: From temple jewellery to everyday-wearable styles.
- Up to 40% Better Pricing: Thanks to online-first pricing and smart manufacturing.
- Try at Home & Easy Returns: View pieces in the comfort of your home with a flexible 15-day return policy.
Celebrate with Intention, Style with Meaning
Varalakshmi Vratham is more than a ritual—it’s a celebration of feminine strength, spiritual intention, and family legacy. Whether you’re performing the pooja for the first time or continuing a cherished tradition, let your jewellery reflect devotion, beauty, and cultural pride.
Explore CaratLane‘s festive collections to find jewellery and coins that honour the Goddess and elevate your celebration.
Most Asked Questions About Varalakshmi Vratham Jewellery & Rituals
- Do I need to wear new jewellery for Varalakshmi Vratham?
It is customary, not mandatory. Many women wear new jewellery as a symbol of auspicious beginnings.
- Can unmarried women perform the vratam?
Yes. While traditionally performed by married women, unmarried girls may also observe the vrat with devotion.
- What is the significance of silver vs gold items for puja?
Gold signifies prosperity, while silver represents purity. Both are considered auspicious.
- Can I decorate the Kalash with real jewellery?
Yes. Using real jewellery, such as bangles or necklaces, to decorate the Kalash is a beautiful tradition.
- What’s the difference between temple jewellery and traditional gold jewellery?
Temple jewellery is inspired by South Indian temple art, featuring religious motifs, while traditional gold jewellery encompasses a broader range of cultural styles.
Suggested Reading:
CaratLane Ananta Collection: Closed Setting Diamond Jewellery in 22K Gold
Trending Gold Jewellery: 22k Bangles and Bracelets for Ethnic Festive Look
